ABOUT US

We work with the future leaders of tomorrow. We do this to help close the opportunity gap via our soft skill development curriculum and programming.
The Encounter Your Potential Foundation provides Youth and Young Adults with education around the importance of owning your personal brand presence, especially digital brand presence.
By teaching how to self-market, we help shape and guide the positioning of youth and young adults for career and future success. We do this by building awareness of a strong and positive personal brand.

THE FOUNDER
Sandra is a results-driven and self-motivated Afro-Latina with a passion for workplace diversity. As the founder of Encounter Your Potential, she’s helped businesses grow, sustain, and transform. Sandra combines her diversity and inclusion leadership experience with her sales and marketing background to create, execute, and enhance organizational diversity, equity, and inclusion initiatives. As an Afro-Latina, she’s experienced the multicultural world, which drove her to create a virtual space where businesswomen like her could share their own experiences.
You can ask her about marketing, brand elevation strategies, diverse equity, consulting, business, sales, brand building, and much more.